tag management systems logo

European tag management systems

A tag management system is software that helps add and manage tags on a website. A tag is a software code such as a tracking code of a web analytics service or other event-specific code.

This category contains services from companies based in a member state of the European Union (EU), the European Economic Area (EEA) and the European Free Trade Association (EFTA).
You can read more about the listing criteria here.

European services

Matomo by Stackhero logo

Matomo by Stackhero

France
Uses renewable energy
EU EU hosted Open Source

"Matomo by Stackhero" is a managed Matomo service from France provided by Stackhero.

Matomo is a powerful open source web analytics platform.

Stackhero runs each Matomo service on a private instance (VM) with a fully dedicated IPv4 for high performances and security. Websites, members, segments, goals and data retention time are unlimited on Stackhero.

Friendly Analytics logo

Friendly Analytics

Switzerland EFTA EU hosted

Friendly Analytics is a web analytics service from Switzerland that offers more advanced features like a tag manger in addition to the normal tracking options.

Friendly Analytics is based on Matomo, a widely used and powerful open-source web analytics software. It is also possible to track users without cookies, which has the advantage that no cookie banner is necessary. Friendly Analytics also advertises its free support via email, videos and audio calls. Those who currently use Google Analytics will also be happy about the import feature.

Piwik PRO logo

Piwik PRO

Poland EU Free Plan

Piwik PRO is a web analytics service from Poland, with analytics, a tag manager and a consent manager. The consent manager is a customizable cookie banner, that asks user for consent.

JENTIS is a tag manager system from Austria, that provides server-side tag manager with a focus on privacy.

Self-hosted & Open Source

Matomo logo

Matomo

New Zealand Open Source

Matomo is an open source web analytics service, that can be self-hosted. The company behind Matomo is from New Zealand.


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